VIP Escapes is a luxury travel company established in 2014. The brand had a focus on the Asian marketplace and therefore created a simple yet effective name for its demographic. The idea behind the brand is to create VIP golf and luxury sporting retreats anywhere in the world for the wealthy marketplace. We spoke with the founder, Billy, to gain his vision for the brand, and from that built and created their identity, website and print collateral.
My role within this process was to direct and design all print, digital and brand materials. I am currently working alongside Billy to create bespoke itineraries for clients.
Design, Creative Direction & Art Direction: Sean Watson
Design Contribution & Art Direction: Christian Kolojeski
Art Working: Sean Watson
Completed: 2014 - Current